Our Story

Manchester-based co-founders, Steve Pearce and Sam Coley, created Producer360 after discovering how few digital tools were available for producers, especially when they invest so much into their productions.

From the start, Producer360 has been built with a consultative approach, by working closely with producers to understand their pain points. The team looks at problems with fresh eyes, and works quickly and flexibly to find innovative solutions. The result is a set of tools which give producers everything they need to advance their digital strategy.


Sep 2015
Steve Pearce and Sam Coley found TickX.com, the global events search engine
Jun 2017
TickX launches inflow booking, which laid the foundation for the Producer360 platform
Mar 2018
TickX receives £3m in private funding, after turning down offers from three dragons on Dragon’s Den
Sep 2018
TickX launches Producer360, a toolkit for producers designed to optimise customer journey and provide better insights. The Book of Mormon comes onboard as flagship partner
Oct 2019
Producer360 develops audience signup and segmentation tools, expanding the toolkit beyond the front-end purchase flows
Apr 2020
Producer360 relaunches its analytics dashboard and adds support for shareable content, and audience mapping
Nov 2020
In response to the Coronavirus pandemic Producer360 develops intuitive seatmaps to support social distancing in theatres
Jan 2021
Producer360 expands internationally in Canada and the US
Feb 2021
Producer360 creates new offering to support timed entry events, including dynamic upgrade technology with a focus on increasing average order value
April 2021
TickX refocuses to purely SAAS. Producer360 now sits as part of a suite of tools to help our partners improve their booking and marketing technology